If you have never shopped on Noon before, you are in for a treat. Noon is the largest homegrown e-commerce platform in the UAE, offering everything from smartphones and laptops to fashion, beauty, groceries, and home appliances. Even better, as a new customer, you have access to exclusive discount codes that returning shoppers do not get.
The best new user offer available right now is the FOREVER code, which gives you a flat 10% cashback on your very first Noon order — the same rate it gives every Noon shopper, new or returning. In this article, we explain exactly how this code works, what you can buy with it, and how to maximise your savings as a first-time Noon shopper in the UAE.
What Makes the FOREVER Code Special for New Users?
The FOREVER code stands out from other Noon promotions for several important reasons. First, the 10% cashback rate is among the most generous currently available for any Noon coupon code in the UAE, and it applies fully from your very first order — there is no reduced starter rate to worry about, and nothing changes once you place a second order. It is a flat 10%, capped at a maximum of AED 25 per order, so the benefit is most noticeable on smaller orders rather than large ones.
Second, the code has no minimum spend requirement — you can use it on a small AED 50 phone case or a big-ticket AED 5,000 television alike. This flexibility is rare among UAE e-commerce promotions, which often require minimum orders of AED 200 or more. Keep in mind, though, that the cashback itself is capped at a maximum of AED 25 per order regardless of size, so on larger orders you will hit that cap rather than earning a full 10% of the order value.
Third, the code works across all product categories on Noon. Electronics, fashion, beauty, home and kitchen, baby products, groceries, automotive, sports, and every other category is eligible. There are no exclusions or restricted product types.
How to Create Your Noon Account and Claim the Offer
Getting started with Noon takes just a few minutes. Here is the complete process:
Visit noon.com or download the Noon mobile app from the App Store or Google Play. Tap on the "Sign Up" or "Register" button. You can create an account using your email address, phone number, or by linking your Google or Apple account.
Verify your phone number or email address as prompted. Noon may send a one-time password to confirm your identity. This step usually takes less than a minute.
Once your account is set up, you are officially a new user and eligible for the FOREVER code. Browse the platform and add items to your cart.
At checkout, enter FOREVER in the coupon code field and apply it. Your 10% cashback will be credited to your Noon wallet after your order is delivered.
Calculating Your Savings as a New User
Let us explore what the 10% cashback looks like in practice. Keep in mind the cashback is capped at a maximum of AED 25 per order, so once your order crosses roughly AED 250 (10% of which is AED 25), the cashback simply stays at AED 25 no matter how much more you spend.
For a small electronics accessory order, say a phone case and cable bundle priced at AED 120, your 10% cashback would be AED 12.
For fashion, a single Nike T-shirt priced at AED 100 earns you AED 10 in cashback. Add a few more items and cross the AED 250 mark, and you are capped at AED 25 regardless of the total.
For home essentials, even a larger furnishing order — a coffee machine, bedding set, and kitchen utensils totalling well over a thousand dirhams — still earns a maximum of AED 25 in cashback, since the AED 25 cap applies per order no matter the size.
Understanding How Noon Cashback Works
When you use the FOREVER code, the 10% cashback is not deducted from your current order total. Instead, it is credited to your Noon wallet after your order has been successfully delivered and the return window has closed. This typically takes 3 to 14 days depending on the product category.
Your Noon wallet balance can be used to pay for future purchases on the platform. The cashback does not expire immediately, giving you plenty of time to decide what to buy next. You can partially pay with wallet balance and partially with another payment method if your wallet funds do not cover the full order amount.
Tips for First-Time Noon Shoppers
As a new Noon shopper, here is how to make the most of the FOREVER code from your very first order onward:
Think carefully about order size. Because cashback is capped at AED 25 per order, a single large order of AED 2,000 only earns the AED 25 maximum — whereas four separate orders of AED 500 each could earn AED 25 apiece (AED 100 total), since the cap resets on every order. Splitting purchases into a few orders under the roughly AED 250 threshold can actually net you more total cashback, though you will pay any applicable shipping fees on each order, so weigh that trade-off.
Wait for a sale event if possible. Noon runs frequent flash sales and promotional events. If your purchase is not urgent, check the Noon homepage for upcoming sales. When you combine sale prices with the FOREVER cashback code, your overall savings can reach 50% or more.
Take advantage of free shipping. Noon offers free delivery on orders above AED 100 in the UAE. Since the FOREVER code has no minimum spend, you still qualify for free shipping as long as your cart total meets the threshold.
Check for app-exclusive deals. The Noon app sometimes features additional discounts that are not available on the website. Download the app, enable notifications, and compare prices before completing your purchase.
What Happens After Your First Order?
Once you have used the FOREVER code for your first order, you transition to an existing user status — but nothing changes about your cashback. The FOREVER code keeps giving you the same flat 10% cashback on every order, and you can also use FOREVER10 as an alternative for the identical rate, giving you consistent savings on every future order.
Additionally, Noon frequently sends personalised discount codes to existing users via email and app notifications. Keep an eye on your inbox for exclusive offers tailored to your shopping preferences.
Disclosure: That Coupon may earn a commission when you click on links and make purchases. This does not affect our editorial integrity — we only recommend verified codes that provide real value. See our Privacy Policy and Terms of Service for details.
That Coupon Team
Mini Hub Portal, Dubai
We run That Coupon's own Noon affiliate codes and write these guides ourselves to help UAE shoppers use them correctly.
More about us →Frequently Asked Questions
What is the best Noon discount code for new users in the UAE?↓
The best code for new Noon users is FOREVER, which provides a flat 10% cashback on your first order, capped at AED 25. It works on all categories with no minimum spend and the cashback is credited to your Noon wallet.
How do I use the FOREVER code as a new Noon customer?↓
Create a new Noon account, add items to your cart, and at checkout enter FOREVER in the coupon code field. The 10% cashback will be applied to your order and credited to your wallet after delivery.
Is the 10% cashback from FOREVER credited immediately?↓
No, the cashback is credited to your Noon wallet after your order is delivered and the return window has closed. This typically takes 3 to 14 days depending on the product category.
Can I use the FOREVER code more than once as a new user?↓
Yes. FOREVER gives a flat 10% cashback on every order, not just your first — you can use it (or FOREVER10) on unlimited future orders at the same rate, capped at AED 25 per order each time.
Does the FOREVER code work on all Noon categories for new users?↓
Yes, the FOREVER code works across all product categories on Noon including electronics, fashion, beauty, home, groceries, and more. There are no category restrictions for new users.